Setting Up Your Website
The first step is to purchase a domain name from a web hosting company or domain registrar.
A domain name is what someone would type in the address line of a browser or use in a link to connect to your site; for example, .com or .ca.
The domain registrar will check to make sure that the name you would like to use is not already registered to someone else.
Once you have registered your unique domain name, there is an annual fee to maintain the registration.
The next step is the design and building of the site itself.
You naturally want a professional looking site that makes it easy and intuitive for visitors to learn about your business, and to find the information they want, including, of course, your contact information.
You may also want simple, straightforward access to your site, so that you could change daily specials, add tour dates, or post short articles, called blogs, on your site, without there being any risk of mangling your site while doing so.
A professional web designer will use a tool called a content management system in the construction of your site, and will be able to provide you with such features.
Depending on the needs of your site and recommendations from your webmaster, you will need to choose a suitable, affordable web hosting package, preferably from a hosting company with servers located as close to home, or your target demographic as possible.
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